Google Ads Campaign Setup for Trade Businesses

Get Immediate Leads While Your SEO Builds

SEO takes 3-6 months to show results. Google Ads can start generating leads tomorrow.

We'll set up high-converting Google Ads campaigns specifically designed for trade businesses.

What We'll Set Up:

• Google Local Service Ads (LSA): Get the "Google Guaranteed" badge
• Google Search Ads: Appear at the top for high-intent searches
• Campaign Structure: Organized by service type and location
• Keyword Research: Target the most profitable search terms
• Ad Copywriting: Compelling ads that get clicks
• Landing Page Optimization: Ensure your pages convert clicks to calls
• Conversion Tracking: Track phone calls, form fills, and ROI
• Negative Keywords: Avoid wasting money on irrelevant searches
• Bid Strategy: Optimize for maximum leads at lowest cost

Campaign Types We Recommend:

Google Local Service Ads (Best for most trades):

• Pay per lead, not per click
• Google Guaranteed badge builds trust
• Appears above regular search ads
• Background check required
• Typical cost: $15-$50 per lead

Google Search Ads (Great for specific services):

• Target specific keywords
• More control over messaging
• Can promote special offers
• Typical cost: $5-$20 per click

What's Included:

• Account setup and configuration
• Keyword research (20-30 keywords)
• Ad copywriting (5-10 ad variations)
• Landing page review and recommendations
• Conversion tracking setup
• Initial bid strategy
• Training on how to manage campaigns
• 30 days of optimization and support

Ongoing Management Options:

• DIY: We set it up, you manage it
• Managed ($299/month + 10% of ad spend): We handle everything
• Consulting ($99/hour): Monthly check-ins and optimization

Expected Results:

• Leads within 24-48 hours of launch
• 10-30 qualified leads per month (depends on budget)
• 2-5x ROI typical for trade businesses
• Immediate visibility while SEO builds

Recommended Ad Budget:

• Starter: $500-$1,000/month
• Growth: $1,500-$3,000/month
• Aggressive: $5,000+/month

Note: Ad spend is paid directly to Google, not included in setup fee

Perfect For:

• Trade businesses that need leads immediately
• Seasonal businesses ramping up for busy season
• New businesses without established SEO
• Companies launching new services
• Businesses in competitive markets

Timeline:

Setup completed within 7-10 business days. Campaigns can launch as soon as Google approves (usually 1-3 days).

Setup Fee: $399

Plus your chosen ad budget (paid directly to Google)

Perfect for contractors, plumbers, electricians, and HVAC companies that want immediate leads while building long-term SEO.